The market for smartphone users is constantly on the rise. With large corporations already having set themselves in stone, little room is made for new companies to penetrate the market. Google is one such company, who with the release of the Android Operating System revolutionised the smartphone world.
A very recent report by the comScore MobiLens service has brought into light the key trends in the U.S. mobile phone industry. This report is based on a three month average period. The conclusion derived from this report was that U.S. smartphone users continue to favour Samsung phones and Google’s Android operating system. Amidst a massive belief that the mobile market was dominated by Apple and it’s Iphone, this news will come to be quite a surprise for readers.
The study in question used survey information taken from around 30,000 U.S. mobile subscribers. Samsung came out to be the top handset manufacturer with a 25.7 percent market share. On the side of operating systems, Google’s Android captured 50.9 percent of the market share, with Apply following behind at 31.9 percent.
Google Android and Samsung both are seen to be on the rise in their market share hold with Androids market share growing 0.8 percent and Samsung’s growing 0.1 percent.
During the three month average taken for the report, nearly 110 million people in the U.S. owned smartphones, a figure that had increased by 5 percent since February. Google Android ranked at the top of this chain, whereas five years after the release of the first Iphone, Apply reached a market share of 31.9. Trailing behind these two were RIM with an 11.4 percent followed by Microsoft at 4.0 percent and Symbian at 1.1 percent.
Thus it is quite clear that Google Android is dominating the market amidst great competition and has a substantial lead when it comes to market share.
Graph Source: http://www.statista.com/