Pakistan’s 1st digital industry acquisition follows the Silicon Valley model
Bramerz, the leading digital media and marketing agency announced acquisition of DEXTEAM, a new-media startup, to strengthen its presence in Karachi. Bramerz, founded in 2006 with head quarter in Lahore, is one of the largest digital agencies in Pakistan. Bramerz also specializes and enjoys significant footprint in e-commerce and online content monetization products and services.
The acquisition was announced by Zeeshan Saleem, Cofounder & CEO of Bramerz. Zeeshan said:
“Pakistan has 130 million mobile subscribers and is all set to be the next Asian tiger, especially in the digital & mobile spaces. Within 8 months of launch of 3G/4G services, 12 million users have already subscribed to the service. Demand for digital products & content will grow enormously in the coming months. And this acquisition is the first step towards capturing this huge opportunity”
The Founder and CEO of DEXTEAM, Adeel Hashmi said:
“Bramerz has always been an innovative and inspirational brand in the digital marketing industry in Pakistan. There could not be a better pairing and this is the way forward for the industry to grow.”
Adeel is now part of Bramerz as General Manager and will steer the growth of the company in the south region of Pakistan.
Recently, Badar Khushnood, Google’s former Country Representative, also joined the Bramerz as a Partner. He has been instrumental in building Google’s ecosystem in Pakistan and have extensive experience in digital media and marketing landscape in addition to startups & technology entrepreneurship.
Partner and VP, Amer Sarfraz, also added:
“With Badar (former Google) and Adeel (former Nokia) joining the Bramerz team, we now have world-class talent, knowledge and expertise to grow further & faster in the digital landscape and scale globally.”