Careem Eid Campaign to be rolled out across 27 cities as a tribute to CAREEM Captains
Lahore, Thursday 30th June 2016: This Ramzan Careem is rolling out Careem Eid Campaign where Careem wants to make an impact in the lives of the captains in all 27 cities by doubling the amount of their trip this eid.
CAREEM, the region’s darling ride-hailing app, is putting its money where its mouth is by matching every rupee raised from rides this Eid in the aim to give back to Captains.
The unique initiative forms part of CAREEM’s DNA, which revolves around simplifying people’s lives and building an organization that inspires.
Talking about Careem Eid Campaign, Junaid Iqbal, MD Careem Pakistan, said:
“We wanted to use Eid as a platform to call out to all our customers to participate in Careem Eid Campaign that will give back to Careem Captains and hopefully show them how much we appreciate them. We want to ‘Be Careem’ and match the amount raised through all rides taken this Eid using our special promocode. Whether they’re travelling ten minutes down the road to the mall or taking a longer trip to a neighboring city, all customers need to do is type in CAPTAINEIDI and we’ll do the rest.”
Careem Eid Campaign will be rolled out across the 27 cities that CAREEM operates in during the three days of Eid. It aims to make a huge impact and to send out a strong message to the company’s 50,000 plus Captains who form the life-line of the company.
Careem is counting on everyone’s support to make this Eid an unforgettable one for our overlooked superheroes. To help CAREEM give back to its Captains this Eid, use the promocode CAPTAINEIDI!