Careem Monthly Packages-An Expansion in the Company’s Business Model

The ride-hailing service, Careem has finally introduced its monthly packages for the ease of customers. Careem, as compared to Uber, has high payment prices according to the customers but as far as the service quality is concerned Careem fulfills that criteria perfectly. Its customers are always happy while experiencing it. Now Careem Monthly Packages will further help the riders to choose a monthly package for themselves out of some affordable packages.

Also Read: Careem Rishta Aunty Service Turns into Brand War

Careem Monthly Packages-An Expansion in the Company’s Business Model

Careem monthly packages will enable riders to purchase kilometers in bulk so that they can never get worry about the “peak factor” or “peak surges”. Additionally, airport surcharges are also waived off in these Careem monthly packages.

Careem Monthly Packages

These monthly packages are right now only available for “Careem Go Service” and its payment is done through credit in the customer’s wallet. Whereas, credit cards can also be used.

Currently there are 3 type of different packages. Here the Careem offers:

  1. 100 Km — Rs. 2,300
  2. 200 Km — Rs. 3,440
  3. 400 Km — Rs. 8,100

A Brief Price Comparison 

Whenever a company introduces any type of promotional packages; the first and most important thing that came to the consumer mind is that how much did he/she will save on it. So here we are with a comparative analysis for the ease of our readers.

This comparison has been drawn to show how much a customer will save on a per Km base if he avails the 100km, 200km or 400km packages.

Current Go Charges of Careem on Average Basis

 

  • For 5 km — Rs. 132
  • For 8 km — Rs. 210
  • For 10 km — Rs. 263

Now following saving can be availed by the users while using Careem monthly packages:

On 100 KM Package:

  • 5 km — Rs. 115
  • 8 km — Rs. 184
  • 10 km — Rs. 230

On 200 KM Package:

  • 5 km — Rs. 86
  • 8 km — Rs. 137
  • 10 km — Rs. 172

On 400 KM Package:

  • 5 km — Rs. 101
  • 8 km — Rs. 162
  • 10 km — Rs. 202

This is how Careem’s uders can select their monthly offer:

Careem Monthly Packages

For Careem, these monthly packages strategy is an expansion in their Business model that will definitely take away the criticism of peak fares/surges. This approach will also give them the opportunity to profit from unused credit, apart from its per-ride revenue.

So if you are a daily Careem user, these packages might be worth a look especially when you are bombarded by “peak fares” during rush hours.

Also Read: Careem Empowers Women by expanding its Female Captain Launch Program

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