Desi Startups – Making Lives Easier

Most entrepreneurs say they seek to change the world, by which they usually mean that they want to provide a product or a service that people need, to make their lives easier. A latest entrepreneurial trend that has taken the world by storm is the startup culture as the focus has been shifted from brick and mortar enterprises to idea-based digital economies.  The most evolved startup culture can be seen in the IT industry and more specifically in mobile app development. Numerous tech startups have already made their mark nationally and internationally while the thriving startup landscape in Pakistan has many more surprises waiting. This time we have decided to put up a list of startups that have the potential to make it big since they aim to bring ease in our lives.

Marham : It is an amazing m-health initiative Led by Ehsan Imam. It is an online forum where people can get health advice from qualified doctors. Although it is based in Lahore but it caters patients from all over the country.Most entrepreneurs say they seek to change the world, by which they usually mean that they want to provide a product or a service that people need, to make their lives easier. A latest entrepreneurial trend that has taken the world by storm is the startup culture as the focus has been shifted from brick and mortar enterprises to idea-based digital economies.  The most evolved startup culture can be seen in the IT industry and more specifically in mobile app development. Numerous tech startups have already made their mark nationally and internationally while the thriving startup landscape in Pakistan has many more surprises waiting. This time we have decided to put up a list of startups that have the potential to make it big since they aim to bring ease in our lives.

For listed locations, patients can also book appointment with the qualified doctors. This application platform is especially important for people who are not aware about the health implications or are hesitant to go to doctor.

TripKar : Pakistan is considered a tourist heaven with some of most exquisite sites of nature. TripKar is a startup that is promoting tourism in Pakistan. This web portal helps people plan their entire trip including hotel reservations, travel tips, vacation spots, eateries, tourist reviews etc.

The best part about this platform is that it protects tourists and hotels from all kinds of distrust, fraud, or scam.

The most evolved startup culture can be seen in the IT industry and more specifically in mobile app development where the potential is immense

Another great thing about this startup is that it highlights various social issues. For example back in April it organized Pakistan’s first girls only boot camp called Women in boots. It was a 4 day all girls event where female influences and young women were invited. It is also planning another trip with the theme of “Clean and Green Pakistan in order to promote environmental friendly tourism in Pakistan.

TripKar helps people plan their entire trip including hotel reservations, travel tips, vacation spots, eateries, tourist reviews etc

Couch Potato: Couch Potato is an application for the lazes who don’t want to step out of their houses to do the daily chores. Couch Potato allows its users to send anything from one point to another with the help of smartphone application.

The service has secure clearance and safety system that put users at ease when sending important stuff like documents or valuables. Any delivery within 6 KM is 150 rupees while every KM after 6 is 10 rupees per KM.

DealSmash: DealSmash is an app based service with a very simple concept behind it. It offers deal and discount alerts to users based on their preferences, location, shopping history, and few other factors.

DealSmash has partnered with many of the companies so its deal alerts are directly from the source.  It also gives reward coupons and discounts to its users. These coupons are not only usable for online shopping but also on shop outlets as well.

CRICFLEX : Cricflex is a world’s first patent wearable technology for cricketers. It is arm sleeve, embedded with sensors that, automatically detects an illegal bowling action displaying the results on a smart phone.

Cricflex is a world’s first patent wearable technology for cricketers

The main purpose of CricFlex is to help cricketers improve their game. It provides real time monitoring with advanced visuals that are easy to understand. The startup is supported by National Incubation Center; the product is available for pre-order on its official website.

We have the resources and the talent all we need is some support that can take us to the right direction. This is the right time to make the strike; with all the talent, budding startup culture, tech-savvy populace and facilities, we can become the largest mobile application developers in the world.

Rizwana Khan

Dreamer by nature, Journalist by trade.
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