Facebook, Twitter and Snapchat have got online rights to get video highlights from 21st century Fox Inc for next year’s soccer world cup. This news is reported by Bloomberg yesterday. Facebook, Twitter & Snapchat Offer Huge Finances for Rights to Fox World Cup 2018 Highlights.
All the social media companies have given millions of dollars to avail the rights to video highlights for the tournament hosted by Russia. Bloomberg reported that Fox will maintain its rights to use highlights of World Cup.
Facebook, Twitter & Snapchat Offer Huge Finances for Rights to Fox World Cup 2018 Highlights
Photo sharing Apps have already shown interest by introducing new features related to live sports. It seems they are perfectly targeting youth who is fond of sports now a days. Young lot is more fond of using social media Apps rather than old cable services.
Fox sports announced its partnership with Facebook last month for live streaming of UEFA Champions League matches during 2017-18 season.
Facebook, Twitter and Snapchat’s growing interest in live videos including sports will be beneficial for Fox Inc. Fox will get new source of generating revenue for games, other tools and sponsorship to promote its coverage.
21st century Fox, Facebook, Twitter and Snapchat have not commented on this news yet.