China based company Huawei has become the most popular smartphone manufacturer in the World. Surprisingly Huawei has crossed Apple which is considered number one smartphone globally. This ranking was announced in global unit sales in June- July 2017. Huawei Surpassed Apple as the World Second Largest Smartphone Brand.
Samsung got first position. According to Counterpoint Research the surges in sale of Huawei is due to consistent investment in research and development and manufacturing. It also has creative and aggressive marketing techniques.
Huawei Surpassed Apple as the World Second Largest Smartphone Brand
However data reveals that Huawei need to make its name in South Asian and North American markets. The weak presence of Huawei in such areas limits its potential to near to mid term to take sustainable second place behind Samsung.
According to Verge, Huawei is most popular in China and then in Europe, Latin America and Middle East. As Apple is about to launch iPhone 8 in September, it is expected that it will again reclaim the second position on global sales rankings in September.
Recently Huawei Reported 15 Percent Revenue Growth For the First Half of 2017. Huawei has also claimed that new Kirin 970 Chip to beat Apple and Huawei.