Instagram’s video chat and new custom AR filters Launches Today

At F8 developers conference, Facebook announces a bunch of new Instagram Features. Due to these new features, no doubt, Instagram has become the most frequently used app and is estimated to be worth more than $100 Billion. Just a few days after company announce IGTV launch, today it will be arriving on iOS and Android. Other features launching today are video chatting feature and custom AR filter designed by third parties like celebrities and influencers and new explore tab redesign. Instagram’s video chat and new custom AR filters were long awaited features.

Instagram’s video chat and new custom AR filters arrive today

Video chatting can be started from the direct tab of Instagram. It can be done with one person or a group of four friends. However, it will only work with friends you already have an active direct thread.

If you block or mute a friend, it will take away the ability of video chatting with them. You can select the categories of your own choice from explore tab/search tab and can even see the popular hashtags of that time. These categories can be off clothing or animals, just according to your likes and dislikes.

Another interesting and most awaited new update to Instagram in custom AR filters for stories. For the first time, Instagram will allow third parties to create filters. It’s starting the launch with ones from Ariana Grande, the NBA, and BuzzFeed, among others.

With the new AR style camera effects, you will now be able to augment your photos or selfies with virtual effects and objects. This is somewhat similar to Snapchat lenses.

The feature I loved the most is that now Instagram gives you the ability to add your own personal effects toolkit to someone else image or video where AR filter is being used.

Do you like these new features? Let us know in comments below.

Also Read: Instagram IGTV Let’s You Capture Videos up to an Hour Long