Intel unveiled its plans at the Consumer Electronics Show, the world’s biggest tech sector event, highlighting its efforts to get a bigger share of the sizzling mobile market.Intel is world largest chip maker now having plans to come up with smart phone technology with their own chips to step in smartphone market.
Intel said its plans includes a new smartphone platform for emerging markets,” one of the fastest-growing areas for these devices.
The announcement came with the unveiling of an Atom processor targeting low-end smartphones and power-sipping Core series chips for tablets and laptops at the Consumer Electronics Show in Las Vegas today.
[blockquote cite=”Intel’s Kirk Skaugen”]
The best of Intel is coming to a mobile device near you.We are set to deliver the biggest increase in battery efficiency in Intel’s history … while adding broad new human interfaces to computing devices through touch, voice, facial recognition, and gesture-based interactions.
Intel said its low-power Atom processor-based platform would be targeted at the value smartphone market segment, estimated to reach 500 million units by 2015.
It said companies supporting the effort include Acer, Lava International and Safaricom.
Intel is the world’s biggest maker of computer chips, but has been struggling as consumers and businesses shift to mobile devices powered by a different kind of processor.