List of Devices To Be Unveiled at Appleās September 9 Event; Expected Price in Pakistan

Apple has officially confirmed its annual āAwe Droppingā event for September 9, where it is expected to introduce its next-generation iPhone line alongside updates to its wearable and audio hardware. The announcement is slated for 10 a.m. Pacific Time and will be streamed globally.
Anticipated Device Lineup
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iPhone 17 Series
Apple is expected to unveil four models:-
iPhone 17 (Standard): Featuring the new A19 chip and enhanced camera capabilities.
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iPhone 17 Air: A newly introduced ultra-thin variant, reportedly about 5.5 mm thickāpoised to replace the Plus model.
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iPhone 17 Pro and Pro Max: Set to include redesigned rear camera modules, a 48 MP telephoto lens with up to 8Ć optical zoom, and superior display features such as ProMotion refresh rate.
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Apple Watch Series 11, Ultra 3, and SE 3
Expected enhancements include advanced health-tracking features, enhanced connectivity, and possibly satellite communication capabilities. -
AirPods Pro 3
Anticipated upgrades include improved active noise cancellation, spatial audio functionality, and potentially integrated biometric sensors. -
HomePod mini and Apple TV 4K
The HomePod mini might receive a new chip and upgraded smart-home compatibility, while the Apple TV 4K could see improved performance and interface refinements. -
Software Releases
Final versions of iOS 26, watchOS 26, and enhancements under the broader Apple Intelligence initiativeāincluding a new āLiquid Glassā interfaceāare expected to accompany the hardware announcements.
Foldable iPhone: What to Expect
Despite ongoing speculation, Appleās first foldable iPhone is not expected at the September launch. Multiple reports suggest the device is slated for introduction in 2026, with a possibly groundbreaking redesign to mark Appleās 20th iPhone anniversary in 2027.
Expected Price in Pakistan
Apple products are in high demand in Pakistan, though steep import duties, PTA registration fees, and fluctuating exchange rates significantly elevate street prices. As Apple does not officially retail within the country, these estimates are derived from international MSRPs, converted at current exchange rates, and combined with typical local costs.
Assumptions and Methodology
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MSRP Reference: 2024ās iPhone 16 series pricing is used as a benchmark.
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USD to PKR Conversion: Estimated at āØ282āāØ286 per US$1 as of late August 2025.
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PTA Tax: Based on current structure.
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Local Importer Margins and Overheads: Estimated at an additional 10ā15%.
Estimated Pakistani Street Price Ranges
| Model | USD MSRP Estimate | MSRP Ć PKR | PTA Fee | Subtotal (MSRP + PTA) | With Local Costs (10ā15%) |
|---|---|---|---|---|---|
| iPhone 17 | $799 | āØ226,900 | āØ154,000 | āØ380,900 | āØ419,000āāØ438,000 |
| iPhone 17 Air | $899 | āØ255,600 | āØ162,000 | āØ417,600 | āØ459,000āāØ480,000 |
| iPhone 17 Pro | $999 | āØ284,000 | āØ198,000 | āØ482,000 | āØ530,000āāØ554,000 |
| iPhone 17 Pro Max | $1,199 | āØ341,000 | āØ214,000 | āØ555,000 | āØ610,000āāØ637,000 |
Note: These are estimations only. Final prices will vary based on real-time exchange rates and local market nuances.
Market Outlook
In Pakistan, Appleās premium devices remain highly coveted despite their elevated cost. With the launch of the iPhone 17 series, tech analysts anticipate significant interest, particularly among affluent urban buyers and enterprise users. The new Air model may attract those seeking flagship-level performance in a lighter, slimmer form factor, providing a mid-tier option alongside Pro models.
Appleās September 9 event is poised to showcase major hardware advancements, including a new ultra-thin āAirā iPhone and significant camera and display upgrades. While Pakistan will benefit from global rollouts, consumers should brace for substantial pricing due to PTA taxes. A foldable iPhone, however, remains a development to watch in 2026.
Mobile Phone Taxes Portal
Find the PTA Taxes on All Phones on a Single Page using our Taxes Portal.
Note: Mobile phone tax rates and calculations fall under the jurisdiction of the Federal Board of Revenue (FBR), not the Pakistan Telecommunication Authority (PTA).
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