Pepsi Launches It’s First Ever Smartphone Series P1 and P1s

On Thursday the popular brand Pepsi removed the wraps off the Phone P1 and Phone P1s in China. The food and beverage company is however organizing a crowdfunding campaign to introduce the smartphone. It’s worth noticing that Pepsi is only authorizing its brand for use on smartphones and accessories, while Shenzhen-based Scooby Communication Equipment company will be making the first smartphones.

The company has unveiled two types of its first smartphone: Phone P1 is the regular version whereas the Phone P1s is adaptable specially with China Unicom’s FDD-LTE support. There are no other changes in specifications between the two variants.

Pepsi Launches It’s First Ever Smartphone Series P1 and P1s

The Pepsi Phone P1s and P1 is now offered through crowdfunding campaign from jd.com in China. The early bidders (now sold out) were presented a price of CNY 499 (approximately Rs. 5,000). The phone was then available at CNY 699 (approximately Rs. 7,250) for next 1,000 bidders, after which it will be available for CNY 999 (approximately Rs. 10,500) and followed by CNY 1,299 (approximately Rs. 13,470) until the target has been achieved. The company has set a target of CNY 3 million (approximately Rs. 3,10,69,901) by December 3 and at the time of writing had elevated CNY 637,614 (approximately Rs. 66,03,534).

The Pepsi Phone P1s and P1 features a 5.5-inch 2.5D curved display with a resolution of 1080×1920 pixels. It runs dido OS 6.1 version based on Android 5.1 Lollipop. The smartphones include hybrid dual-SIM card slots, with the second slot usable for either a microSD card or a SIM card.

The Phone P1s and P1 is powered by a 1.7GHz octa-core MediaTek (MT6592) processor with 2GB of LPDDR3 RAM. It has 16GB inbuilt storage and supports expandable storage via microSD card (up to 64GB). The phones sports 13-megapixel rear camera while there is a 5-megapixel front camera also on board. It is assisted by a 3000mAh battery.

The 4G LTE-enabled Pepsi Phone P1s supports Bluetooth, 3G, GPRS/ EDGE, Micro-USB, and GPS. The smartphone also features a fingerprint scanner at the back panel just underneath the primary camera. The cellphone comes with accelerometer, ambient light, and proximity sensors. It measures 152.2×76.2×7.7mm and weighs 158 grams. The Pepsi Phone P1s will be available in Blue, Gold, and Silver colors.

The Pepsi smartphone P1s is all set to hit the market and going to be the contender of other smartphone manufacturers who are trying their level best to get their place in the market. The phone will be directly shipped from China and it is not sure how much time it will take to open franchises in global market.

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