The only threat to Google search engine is the content that is available on social media applications mainly Snapchat and Instagram these days as now people don’t google for online shopping instead they just visit the social pages of brands. Due to this reason, Google has now found another way as it has launched “Shop the Look” for sharing outfits that are posted by the fashion bloggers into the search results. Google to Launch “Shop the Look” to Make Online Shopping More Easy.
Read More: Shop the Look on Google
Google to Launch “Shop the Look” to Make Online Shopping More Easy
Google is actually sourcing this content from the Style’s LIKEtoKNOW.it; which is a company that helps fashion bloggers to earn money. This company works like they send followers the details inks of products that they like on social media e.g. if you “like” picture of an outfit on Instagram, this service will simply send an email to you following some detail links of the related products.
With passing each day, e-commerce is becoming more difficult as many players are getting involved in it. Now with Google’s entry, this field is becoming more challenging for other players as well.