iPhone X was launched with a bang but couldn’t make it self exist for so long which is evident from ever falling sales figure of iPhones in 2018. RBC Capital Markets analyst Amid Daryanani shared the latest examination of Apple’s iPhone portfolio. His latest research noted that three new iPhones will launch this year.
Three new iPhones will Provide Best User Experience
Out of upcoming models, One will be an update of iPhone X. Its name is expected to be iPhone X2. It will have the same physical size and form factor as old iPhone X however Apple will push the bezel-reduced full screen design with the contentious notch.
The second model will be same to that of iPhone X Plus having same feature to the the old iPhone x Plus but with larger screen that has notch design.
The Third Model will have LED screen technology of iPhone 8 and iPhone 8 Plus with improved 6.1 inch screen. That makes it awkward to carry the iPhone SE designation, so we could be looking at variously the iPhone X SE, the iPhone 9, or perhaps even just ‘iPhone’.
This continuation of 2017 portfolio strategy also means that Apple is trying to maximize its revenue while reducing the option to increase the volume of sales.
According to Daryanani, iPhone X sales will continue tot fail to meet the expectations of Apple or the expectation of Apple’s suppliers:
“Based on our channel checks with suppliers, we believe current production expectation for new iPhones is ~80-90M units for second half calendar 2018.”
Lets see whether the more expensive iPhones will reverse the recent trends and sell more iPhones year-on-year for 2018 compared to 2017.