TikTok recently announced it has joined hands with the International Cricket Council (ICC). The world’s leading destination for short-form mobile videos, TikTok brings the excitement and exhilaration of the sport of cricket to Pakistanis the world over.
Cricket is the single most popular sport in Pakistan. Pakistan’s first match in the ICC World Cup 2019 will be against the West Indies on May 31st. With the official ICC Account onboard and the hashtag #PKCricketFever, TikTok has opened Pakistani cricket enthusiasts to a local challenge of demonstrating the sheer joy and excitement for their team in the most creative of ways during the world cup using the app.
TikTok, the world’s famous app, has always encouraged creative expression through their short-form video format and will give Pakistani cricket fans the chance to express their support for their team during the World Cup.
TikTok has always remained dedicated to bringing a content platform that offers meaningful, diversified content to the Pakistani community. As the world’s most downloaded app, their mission is to capture and present the world’s creativity, knowledge, and precious life moments, directly from the mobile phone. TikTok enables everyone to be a creator and encourages Pakistani users to share their passion and creative expression through their videos during the ICC Cricket World Cup 2019.
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