Founder of WhatsApp, Jan Koum announced that WhatsApp users has reached 800 million worldwide; which is a huge achievement.
Last year, Facebook bought WhatsApp for $19 billion and just one year has passed that another 100 million users joined the club. According to Jan Koum, the number of WhatsApp users is expected to grow further and will reach 1 billion by the end of 2015.
The App is not earning revenues as Mark Zuckerberg has previously informed that first he wants to focus on improving the service area before making any revenues.
Zuckerberg also added that:
[pull_quote_center]“WhatsApp can be proved an important revenue source for my business, but I won’t consider it a revenue generator unless 1 billion users subscribe to it.”[/pull_quote_center]
Though, both Mark and Koum did not mention clearly that how they are going to generate revenues through WhatsApp but they will do it sooner or later.
WhatsApp is leading all other messaging Apps including Viber, Tango, BBM and Kik; as none of these apps has user base as big as WhatsApp. A trust had been developed on whatsapp and its interface which is easy and attractive that’s why people are more comfortable to use whatsapp rather than any other. Due to the introduction of this application it’s easy for users to share their photos to friends, they can send voice message and rather making a call just for 20 to 30 seconds they can send voice notes, and they can also make groups in which they can add their friends for chit chat and in that group they can share their pictures, videos or other file like any link that is related to their work. This application is making the life of user very easy if they don’t have any package then by connecting to internet they can send message to their friends.
Recently, WhatsApp has updated “voice calling feature” for selected users. Voice calling feature is still in its test phase and going to be commercialized soon.