We already informed readers about the New Status Feature of WhatsApp. Now the Status tab is rolling out to users in Europe for the time being. Whereas other regions will get the feature soon. The company experimented the feature for beta users in November. WhatsApp Rolls Out New Status Feature for Users in Europe.
Nowadays social media giants are in rivalry with each other to bring the best features. They are copying the features of other social media giants. The new WhatsApp status feature is similar to that of Snapchat stories.
WhatsApp Rolls Out New Status Feature for Users in Europe
The new tab is for sharing decorated photos, videos and GIFs that disappears after 24 hours. But it’s end-to-end encrypted just like WhatsApp messaging. The feature will ultimately be available to all WhatsApp users on Android, iPhone, and Windows.
WhatsApp Copies Snapchat by Introducing New Status Feature
Users will be able to see updates from friends and reply secretly, shoot and adorn their pictures with drawings and captions and send their creations to all their contacts they’ve chosen with a relentless privacy setting. Sending media to friends is still done via message threads.
Status could also open up new exhibiting opportunities for WhatsApp. If it followed Snap and Instagram’s lead, it could include full-screen ads in-between friends’ Statuses.
The new feature substitutes WhatsApp’s old AOL Instant Messenger-style away messages.
“The original idea behind the project was to build an application that lets your friends and other contacts know what you’re up to.”
CEO Jan Koum writes.
At present, WhatsApp has 1.2 billion monthly users, with users sending 60 billion messages per day, including 3.3 billion photos, 760 million videos and 80 million GIFs. WhatsApp is mediating this achievement in messaging back into broadcast social media in a move that could streak trouble for Snapchat. If WhatsApp Status pulls out, it could prevent Snap’s international advancement opportunity.
WhatsApp has already introduced different features so lets see what else we get to hear from the renowned service. Whether WhatsApp new status feature will be able to steal some of Snapchat users or not, time will tell.