Mobile Financial Services has Huge Growth Potential for Pakistan: VP Telenor

Yahya Khan, Vice President at Telenor Pakistan and Head of Easypaisa – a joint venture between the telecom operator and Tameer Microfinance Bank; said in an interview that Mobile Financial Services has huge growth potential for Pakistan. If our country truly put it’s efforts in transforming this opportunity into reality then it can become one of the great source of economic boost for the country.

Mobile Financial Services has Huge Growth Potential for Pakistan: VP Telenor

He said that:

“Easypaisa has ambitions about making a push for Islamic banking within the realm of mobile financial services and branchless banking. However, we cannot comment on future products just yet, but we are very excited to be working on this front and hope that customers will be happy when these products eventually come out.”

Yahya Khan also added that:

“Easypaisa is all about social empowerment, and we seek to enable a new class of merchants with digital payments, not just the high-end stores that currently offer card-based payments, so don’t be surprised if your local “Dhabba” or “Sabziwala” start using Easypaisa retail payments.”

As the launch of 3G/4G in the country the telecom market is open to unexpected growth. This growth is expected from increased uptake of current merchants and vendors that are now bringing exciting online deals to the market.

Mentioning the very benefits of Easypaisa, Yahya Khan also added that:

  • Easypaisa has become the first branchless banking service in Pakistan which began the collection of traffic challan payments for the traffic police department in the province of Sindh.
  • It has also partnered with A2Z payments, an e-payments service provider for traffic challan issuance, verification and payments.
  • Also the process of issuing electronic tickets will be completed in the first quarter of 2016.
  • There are more than 8,000 easypaisa retailers all across Karachi only. We have already launched this facility in Khyber Pakhtunkhwa.

The Pakistan Telecommunication Authority (PTA) and State Bank of Pakistan (SBP) are jointly supporting us in regulating this process and working to expand it further. Let’s see how fast touch the higher horizons.

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